Amazon to let cloud clients customize AI models midway through training for $100,000 a year [CNBC]
Booking Holdings Inc. (BKNG)
Last booking holdings inc. earnings: 2/26 04:04 pm
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Source: CNBC
In this article Attendees pass an Amazon Web Services logo during AWS re:Invent 2024, a conference hosted by Amazon Web Services, at The Venetian hotel in Las Vegas on Dec. 3, 2024. Noah Berger | Getty Images Amazon has found a way to let cloud clients extensively customize generative AI models. The catch is that the system costs $100,000 per year. The Nova Forge offering from Amazon Web Services gives organizations access to Amazon's AI models in various stages of training so they can incorporate their own data earlier in the process. Already, companies can fine-tune large language models after they've been trained. The results with Nova Forge will lean more heavily on the data that customers supply. Nova Forge customers will also have the option to refine open-weight models , but training data and computing infrastructure are not included. Organizations that assemble their own models might end up spending hundreds of millions or billions of dollars, which means using No
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BKNG
Earnings
- 10/28/25 - Beat
BKNG
Sec Filings
- 12/3/25 - Form 4
- 12/2/25 - Form 144
- 11/21/25 - Form CERT
- BKNG's page on the SEC website