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0 0.011446321515355 0.0118018753532591 -0.00242027816290753 0.0156581369172129 0.0231399848309912 0.0247510881589942 0.0291013086893299
Stock impact report

The First Direct Booking App for Hotels Launches in ChatGPT, Powered by Lighthouse [Yahoo! Finance Canada]

Booking Holdings Inc. (BKNG) 
Last booking holdings inc. earnings: 2/26 04:04 pm Check Earnings Report
DENVER, COLORADO / ACCESS Newswire / March 4, 2026 / Lighthouse, the AI commercial operating system for the travel and hospitality industry, today announced the launch of The Hotels Network app, the first direct booking app for hotels available inside ChatGPT. Powered by Lighthouse's Connect AI engine, the app gives hotels a direct presence in AI conversations for the first time. The app is available to hotels of every size worldwide on a flat fee subscription with zero booking commissions. A new direct booking channel for hotel discovery ChatGPT now reaches more than 800 million users globally, a user base 133 times larger than the iPhone App Store at launch in 2008. According to a recent Simon-Kucher survey, 43% of travelers already use AI tools during their trip planning process and 62% prefer to book directly with hotels when given the option. Lighthouse has been building toward this moment since June 2025, when the company outlined a clear thesis: AI platforms are becomi Show less Read more
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