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Stock impact report

Booking Holdings: The Thesis Continues To Develop (Rating Downgrade) [Seeking Alpha]

Booking Holdings Inc. (BKNG) 
Last booking holdings inc. earnings: 2/26 04:04 pm Check Earnings Report
Company Research Source: Seeking Alpha
BKNG's AI-driven strategy is expanding TAM, accelerating the shift from offline to online travel, and driving operational efficiencies, notably reducing customer service costs and improving satisfaction. Over 50% of bookings now occur through BKNG's direct app, with loyalty programs deepening user engagement and incremental travelers driving higher margins and expanding EPS. Robust capital allocation is evident as BKNG prioritizes buybacks over SBCs, supporting share price stability and differentiating itself from peers like Airbnb. Robert vt Hoenderdaal/iStock Editorial via Getty Images The last time I wrote about Booking Holdings ( BKNG ) was in June of this year. Since then, the stock has done rather worse than the market, but, in my opinion, the company's central thesis continues to play out successfully. The This article was written by Analyst's Disclosure: I/we have no stock, option or similar derivative position in any of the companies mentioned, and no plans to Show less Read more
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