HawkSearch by Bridgeline Powers Four Websites for Home Decor and Lifestyle Brand [Yahoo! Finance]
Bridgeline Digital, Inc. (BLIN)
Last bridgeline digital, inc. earnings: 12/28 04:05 pm
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Source: Yahoo! Finance
that a leading home décor and lifestyle brand has selected HawkSearch to power search and product discovery across four of its ecommerce websites. Poor search relevance and the need for a more intuitive shopping experience across a visually rich product catalog led to the need for a new search provider. Given the visual nature of the home decor and lifestyle brand's business brand, HawkSearch's Visual Search will provide shoppers with a more intuitive way to find their products. HawkSearch's Visual Search and AI-powered relevance capabilities enable shoppers to find products using natural, style-focused language, creating a more engaging and seamless discovery experience. HawkSearch's ability to understand visually descriptive search queries was a key factor in the decision, along with the platform's ability to give merchandising teams greater control over product rankings and behind-the-scenes search configuration. "HawkSearch is built to support brands with visually dynamic ca
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