New Bridgestone Blizzak IcePeak Tire with ENLITEN™ Technology Features Ice Grip Certification and New Design for Even Greater Winter Performance and Control [Yahoo! Finance]
BRIDGESTONE CORP UNSP/ADR (BRDCY)
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Source: Yahoo! Finance
winter tire featuring ENLITEN™ technology and both 3-Peak Mountain Snowflake and Ice Grip certifications, the first Bridgestone tire to earn the double distinction. This newest addition to America's top selling winter tire line utilizes optimized compounds, a new tread design and ENLITEN technology to deliver advanced winter performance with improved tire wear life and lower rolling resistance for impressive fuel efficiency Launching nationally in May 2026, the Blizzak IcePeak tire replaces two tires in the Bridgestone lineup—the Blizzak WS90 tire and the Blizzak DM-V2 tire—providing exceptional winter performance for sedans, minivans, CUVs, SUVs and trucks. The new tire will be offered in 107 sizes from 14- to 22-inch variations, with the majority of sizes available at its launch in May. Once all 107 sizes are available, the Blizzak IcePeak tire will cover 97% of the U.S. light-duty vehicle market. Incorporating Bridgestone ENLITEN technology, the Blizzak IcePeak tire is engineered
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