Motel 6 Launches NBA-Season Campaign “Never Skip a Trip” [Yahoo! Finance Canada]
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Source: Yahoo! Finance Canada
Motel 6 , operated by G6 Hospitality , today announced the launch of “Never Skip a Trip,” a new national brand campaign debuting during the NBA season. The campaign launches this week across NBA game broadcasts across major airport television networks in the United States and Canada, connecting with travellers during game-day moments and peak holiday travel. The campaign will continue through the 2026 NBA Playoffs, running from December 2025 through April 2026. The campaign will extend across ReachTV, the leading airport television network and will run across major U.S. & Canada hubs including Atlanta, Los Angeles, New York, Las Vegas, Chicago, Dallas, Miami Seattle, Phoenix and Toronto. Never Skip a Trip celebrates the moments people refuse to miss, holidays, game days, and the trips that bring them together, reinforcing Motel 6's long-standing brand promise: “Last feedback. Can we keep the tagline to original? “We'll keep the lights on, for you” The first film in the camp
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