BYD to expand European retail footprint as localisation plans advance [Yahoo! Finance]
BYD CO LTD UNSP/ADR (BYDDY)
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Source: Yahoo! Finance
Speaking at an event in Frankfurt, BYD's regional managing director for Europe Maria Grazia Davino said: “By the end of 2025, we will be present with 1,000 points of sale in Europe, and next year we're going to double (that).” “In line with successful competitors, we need to have proximity and win proximity to the European customers,” Reuters quoted Davino as saying, Davino oversees operations in German-speaking markets, Eastern Europe and Scandinavia. Davino said BYD is pursuing a “long-term localisation strategy” in Europe, where it is already active in 29 markets. She highlighted the company's forthcoming factory in Hungary, its first manufacturing site in the region. The company is also planning a second plant in Turkey and is considering a third European facility, with Spain seen as a leading option The automaker has previously examined locations including Germany, but that option has been debated internally owing to higher labour and energy costs. The company inte
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