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Stock impact report

Beyond Meat drops 'Meat' from name [Yahoo! Finance]

Beyond Meat, Inc. - Common stock (BYND) 
Last beyond meat, inc. - common stock earnings: 2/27 04:05 pm Check Earnings Report
Company Research Source: Yahoo! Finance
The El Segundo maker of plant-based proteins that look and taste like meat changed its website and social channels last week to reflect its new full name: Beyond the Plant Protein Co. "We are not moving away from making plant-based meat. This is a strategic expansion of our portfolio into additional protein categories," Beyond spokesperson Shira Zackai said in an email. In an Instagram post announcing the change, the company repeatedly described its products as "clean." "We start at the farm with clean and simple, non-GMO ingredients like yellow peas, red lentils and faba beans," the post read. "We love clean protein and fiber." Read more: Beyond Meat's stock collapses after debt deal In an August quarterly earnings call, Beyond Chief Executive Ethan Brown said the shortened name "provides for reduced emphasis on facsimile, a now-complicated frame that overshadows the real, high-quality protein offerings we provide to consumers." The change also would give the company mor Show less Read more
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