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Stock impact report

Baozun Releases 2023 Chairman Letter

Baozun Inc. - American Depositary Shares (BZUN) 
Last baozun inc. - american depositary shares earnings: 5/16 06:00 pm Check Earnings Report
US:NASDAQ Investor Relations: ir.baozun.com
Company Research Source: PR Newswire
SHANGHAI, April 19, 2024 /PRNewswire/ --Dear Shareholders:On behalf of the Board of Directors and the management team of Baozun, I express my sincere gratitude for your unwavering support. In 2023, amidst a challenging macro environment, Baozun Group embarked on a transformative journey, expanding into three primary business lines: Baozun e-Commerce (BEC), Baozun Brand Management (BBM), and Baozun International (BZI). Throughout the year, we were steadfast in our resolve to adapt to the fast-evolving e-commerce market and demonstrated resilience as we implemented our transformation initiatives.Enhancing Value Proposition:BEC, BBM and BZI, the three business lines reinforce an ecosystem in which each complements the other two, and all three concurrently promote each other.  This strengthened one-stop ecosystem enables Baozun Group to offer our business partners and clients the most comprehensive services and solutions. We believe this strategic transformation will greatly extend our va Show less Read more
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