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Stock impact report

'Brands should mirror how people feel': Meet the studio transforming advertising [Yahoo! Finance]

CarGurus, Inc. - Class A (CARG) 
Last cargurus, inc. - class a earnings: 2/13 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investors.cargurus.com/investor-relations
Company Research Source: Yahoo! Finance
To say there are many moving parts to a creative campaign would be the understatement of the year. Strategy and execution are everything, but traditional agencies can struggle to connect the two. Enter the full-stack agency. Bindery is a New York-based agency which offers a single team to ideate, create, and deliver campaigns that truly move audiences. This year the agency pivoted from a traditional production model to a full strategic creative partner, blending filmmaker-level craft with full-funnel execution, helping brands from CarGurus to Colgate deliver campaigns that are strategic, emotional, and culturally relevant. We caught up with Greg Beauchamp , Emmy-winning filmmaker and founder and CEO of Bindery, to learn more about the role of a full-stack agency. Being a full-stack creative studio means owning the entire journey from insight to execution. Strategy, creative, production, and post aren't separate handoffs — they're part of one continuous process. The advantage is Show less Read more
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