Super Bowl ads give Fox a 'pinch yourself moment' with 80% sold [Business News Network (BNN) Energy & Resources (Canada)]
CBS (CBS)
Last cbs earnings: 11/12 08:00 am
Check Earnings Report
US:NYSE Investor Relations:
investors.cbscorporation.com
Company Research
Source: Business News Network
Super Bowl ads give Fox a 'pinch yourself moment' with 80% sold Fox Sports has sold 80 per cent of its Super Bowl commercials, resulting in what one network executive called a game of musical chairs for the remaining inventory. “It’s a pinch-yourself moment,” said Seth Winter, executive vice-president for sports sales at Fox Corp.’s Fox Sports. “We went in with expectations that we would do well. We’re pacing well ahead of where we thought we’d be.” According to Winter, the network has sold 60 of the 77 available spots, at record prices of US$5.5 million if an advertiser buys two 30-second ads and US$5.6 million if it takes just one. CBS Corp. sold ads for US$5.1 million to US$5.3 million last year. There are 25 prospective buyers for the remaining 17 commercials, Winter said, adding that the price tag might go up for the “last handful” of vacancies. He said Fox Sports hasn’t discussed breaking the US$6-million mark. “It’s musical chairs,” he said, “25 looking for the last 17.” The Su
Show less
Read more
Impact Snapshot
Event Time:
CBS
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
---|---|---|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
Last Price | ||
VWAP | ||
High:
|
Max Up |
High:
|
Low:
|
Max Down |
Low:
|
%
|
Post news range |
%
|
|
Price change |
|
|
Price Change Percentage |
|
|
S&P 500 (SPX) |
|
%
|
Volume ratio |
%
|
Volume | ||
Ticks | ||
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
CBS alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
CBS alerts
High impacting CBS news events
Weekly update
A roundup of the hottest topics