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Stock impact report

Does Chegg's B2B Focus Reduce Exposure to Traffic Volatility? [Yahoo! Finance]

Chegg, Inc. (CHGG) 
Last chegg, inc. earnings: 2/10 04:05 pm Check Earnings Report
US:NYSE Investor Relations: investor.chegg.com/overview/default.aspx
Company Research Source: Yahoo! Finance
The company is shifting focus toward a business-to-business model, where revenues rely more on enterprise partnerships than on search-based student visits. This move aims to reduce exposure to traffic volatility that has weighed heavily on the legacy academic platform. The core academic business has been under pressure due to the rapid adoption of generative Artificial Intelligence and changes in online search behavior. AI-powered tools now offer instant academic help, reducing the need for traditional study platforms. In addition, lower visibility on Google search has further weakened traffic trends. These factors have made the direct-to-consumer model less predictable and more dependent on external platforms. In the third quarter of 2025, total revenues declined 42% year over year. The decline was caused by reduced traffic across legacy academic services and lower advertising-related revenues. The company indicated that the core academic segment recorded a revenue drop of more t Show less Read more
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