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Stock impact report

Say yes to the AI: David's Bridal introduces chatbots to help with wedding dress shopping [Yahoo! Finance]

CION Investment Corporation (CION) 
Company Research Source: Yahoo! Finance
AI has changed the way people shop, and searches on generative AI shopping platforms increased by 4,700 percent between 2024 and 2025. David's Bridal says it's looking to meet customers where they are — and to bridge the gap between physical and online shopping. “What we want to do is make sure that we're showing up in the places that our brides are searching,” the company's CTO, Scott Saeger, told Retail Brew. David's Bridal is using Shopify's agentic storefronts to sell their dresses and gowns on ChatGPT and Copilot. Many people already use chatbots to help find something specific while shopping online. David's Bridal announced that it is using Shopify's agentic storefronts to sell their dresses and gowns on ChatGPT and Copilot (Getty) The move will simplify what can be an overwhelming process for many brides, Saeger said. With the agentic storefronts, a bride-to-be can tell ChatGPT or Copilot the qualities she is looking for in a dress, from style to price and size, and Show less Read more
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