Universal Ads Welcomes New Major Publishers to the Universal Audience Network, Unlocking Even More Premium Streaming Content for Social-First Brands
Comcast Corporation - Class A (CMCSA)
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Source: Business Wire
Cox Media, Philo, Samsung Ads, Telly, and Vevo join Universal Ads, further broadening advertiser access to additional market segments and ad inventory across leading, curated publishers. NEW YORK--(BUSINESS WIRE)--Universal Ads, which enables brands of any size to create, buy, and measure ads across premium video, today announced that another round of leading third-party publishers has joined the Universal Audience Network, bringing the total to more than 20 and giving brands new ways to reach qualified audiences at scale, all in one place. The new publisher partners include Cox Media, Philo, Samsung Ads, Telly, and Vevo.“Universal Ads continues to make TV buying easy by consolidating fragmented, premium supply into one self-service platform, covering every major kind of high-quality viewing experience, from programmers and cable providers to distributors, smart TVs, VOD, FAST, and more,” said Adam Royle, Head of Publishers, Universal Ads. “This latest curated addition of leading p
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