CJ 4DPLEX and Cinemark Announce Launch of ScreenX Auditoriums in Select U.S. Theatres
Cinemark Holdings Inc Cinemark Holdings, Inc. (CNK)
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Source: PR Newswire
New ScreenX Cinemark Auditoriums in Texas and California are Set to Open in November with Marvel Studios' Black Panther: Wakanda ForeverLOS ANGELES, Sept. 20, 2022 /PRNewswire/ -- CJ 4DPLEX, the world's leading producer of premium film formats and cinema technologies, and Cinemark, one of the world's largest and most influential movie theatre companies, announced today they have signed an agreement to bring the expanded immersive ScreenX technology to select Cinemark locations in the U.S. Together, they will convert auditoriums in six Cinemark theatres in Texas and California by the end of the year, with plans for a potential expansion.ScreenX is the world's first multi-projection cinema with an immersive 270-degree field of view. ScreenX expands specially selected sequences of a film onto the left and right-side walls of the auditorium, surrounding audiences with extended imagery that naturally fills their peripheral vision and immerses them into the narrative of the film. ScreenX wo
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