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Stock impact report

Get Fired Up: Sanuk and Traeger Cook Up the Ultimate Summer Barbecue Shoe [Yahoo! Finance]

Traeger, Inc. (COOK) 
Company Research Source: Yahoo! Finance
May 7, 2024 /PRNewswire/ -- Just in time for National Barbecue Month, Sanuk ® , a division of Deckers Brands (NYSE: DECK), has joined forces with Traeger, Inc. ("Traeger") (NYSE: COOK ), the pioneers of wood-pellet grills, to launch a limited-edition shoe inspired by barbecue culture, the Happy Hour Lite x Traeger. United by a shared passion for good times and bringing people together, the duo created an innovative footwear style for grillin' and chillin'. Complete with sauce-repellent upper material and a removable patent pending beverage opener for grill side refreshments - perfect for the sunny summer months ahead. These unisex slip-on shoes infuse a taste of Traeger with butcher block-inspired wood grain print, custom co-branded heel pads and leather closure straps, available in two colors – cowmooflage and dark brown. Made to withstand the demands of serious outdoor cooking, they feature an anatomically molded, cork lined, EVA top sole with a PORON ® heel pad for all day comfor Show less Read more
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