NBA legend Michael Jordan adds ‘his closest friends' Derek Jeter and Serena Williams to tequila brand as it prepares global expansion [Yahoo! Finance]
Diageo plc (DEO)
US:NYSE Investor Relations:
diageo.com/en/investors
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Source: Yahoo! Finance
The spirits label added a spate of athlete investors who, Jordan said in a statement, included some of his “closest friends.” Among those joining Cincoro as co-owners are tennis champion Serena Williams and “Mr. November”—former Yankee Derek Jeter—as well as professional golfers Dustin Johnson and Keegan Bradley. Financial terms were not made public, according to a spokesperson. “Cincoro has always been special to me because of the authentic friendships we've established around enjoying Cincoro and spending time together designing it, experiencing it, and tasting it. We are constantly striving for greatness,” Jordan said in a statement. Jeter and Williams joined Jordan and the other Cincoro Tequila cofounders at the NBA star's private Florida golf course, Grove XXIII, where they talked strategy and participated in a tasting session of the brand's tequila as part of its first annual owners' meeting, according to a press release “Being part of Cincoro isn't just about business—it
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News
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- Four single malts for collectors and whisky lovers [Globe and Mail, The (Toronto, Canada)]Globe and Mail, The
- Diageo: AI Won't Change How We Drink [Seeking Alpha]Seeking Alpha
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Sec Filings
- 5/3/24 - Form 6-K
- 5/1/24 - Form 6-K
- 4/2/24 - Form 6-K
- DEO's page on the SEC website