Tequila Don Julio Brings Modern Mexican Culture to a National Stage with 'A Summer of Mexicana' [Yahoo! Finance]
Diageo plc (DEO)
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Source: Yahoo! Finance
NEW YORK April 23, 2024 /PRNewswire/ -- Now more than ever, Mexican culture is making its global mark as seen in the meteoric rise of Música Mexicana which has become one of Spotify's most popular genres with 47% growth in streams globally over the last year alone. To help keep la fuerza of Mexico alive this summer, Tequila Don Julio is introducing ' A Summer of Mexicana to celebrate and spotlight inspiring Mexican creatives who live Por Amor Tequila Don Julio will bring modern Mexico to the mainstage through a summer concert series in partnership with Sony Music Latin artists including award-winning singer-songwriter Christian Nodal as well as performances on Jimmy Kimmel's Summer Stage and an in-app Spotify program that will encourage further shareability of this growing genre. Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9263151-tequila-don-julio-modern-mexican-culture-summer-of-mexicana/ "With the introduction of ' A
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