DHX Brands Signs Eight New Consumer Products Deals for Teletubbies in South Korea
DHX MEDIA LTD VARIABLE VOTING SHARES (DHXM)
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Source: PR Newswire
Nineteen New Distribution Agreements Signed for Teletubbies with Broadcasters and Streaming Platforms InternationallyHALIFAX, Aug. 2, 2018 /PRNewswire/ - DHX Brands, the dedicated brand management and consumer products arm of DHX Media, has signed nine new consumer products licensees for its Teletubbies brand in South Korea. The news follows the recent launch of the new Teletubbies series in South Korea on the country's leading public broadcaster, KBS, and on streaming services Naver TV and Naver Junior. The new consumer products line builds on the strategy to expand the Teletubbies brand throughout Asia and capitalize on the significant opportunity in the region. Targeting both children and adults, and aiming to tap into the brand's strong heritage in South Korea, the range of new Teletubbies products will include books from Random House Korea; health based products from L2 Communications; bath and sand-play toys from Big Tree; novelty toys from Daeyoung Tongsa
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