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Stock impact report

Disney's battle plan? Just look around Comic-Con [CNN]

Walt Disney Company (The) (DIS) 
Last walt disney company (the) earnings: 2/4 04:05 pm Check Earnings Report
Company Research Source: CNN
Disney's battle plan? Just look around Comic-Con (CNN) For those seeking to understand Disney's strategy under CEO Robert Iger, just take a look around the colorful halls of Comic-Con: Thousands of people who spent hard-earned cash trekking to San Diego -- in some cases great distances -- to savor their favorite pastimes, many dressed in purchased or home-made costumes. Over the past dozen years, Disney has assiduously pursued a plan built on tapping into the most passionate fan bases, with multi-billion-dollar acquisitions of Pixar, Marvel and Lucasfilm. Those deals provided the foundation for blockbuster movies, but also merchandising and theme-park tie-ins, feeding the company's coffers on a variety of fronts. With Comcast dropping its bid for 21st Century Fox, Disney is positioned to add those assets to its portfolio, further consolidating its hold over such properties by adding Fox's "Avatar" and other Marvel titles -- Fantastic Four and X-Men -- that the company had let slip aw Show less Read more
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