The Surprisingly 'Good News' About Cord-Cutting [Forbes]
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Source: Forbes
Jonathan Berr Contributor i Hollywood & Entertainment I cover media companies, networks, podcasters and online streaming Shutterstock The truth about cord-cutters', people who quit pay TV service, is more complicated than it's portrayed in the media. Veteran analyst Craig Moffett argued in a recent client note that the rate of subscriber declines for cable, satellite, and telecom TV services improved in the second quarter to 3.3 percent from 3.4 percent, the second straight quarter of gains. And let’s be clear. Nobody is suggesting that a 1/10th of 1% inflection in the rate of decline of traditional Pay TV subscriptions is definitive proof of, well, anything, writes Moffett, founding partner of MoffettNathanson. Certainly, no one would suggest that the cord-cutting phenomenon is behind us. However, the notion that cord-cutting represents an ever-worsening existential crisis for media com
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