Is DraftKings Winning the Customer Acquisition War in Sports Betting? [Yahoo! Finance]
DraftKings Inc. - Class A (DKNG)
Company Research
Source: Yahoo! Finance
In first-quarter 2025, the company posted robust metrics that point to strong user growth and retention strategies, underpinned by efficient promotional spending and expanding product engagement. New customer acquisition was consistent with expectations, but what stands out is the efficiency with which DraftKings is scaling. Marketing costs are being optimized as the company continues to benefit from brand equity, improved promotional targeting and favorable advertising conditions in digital media. These dynamics contributed to better gross margins and EBITDA performance despite challenging sports outcomes. What is helping DraftKings stand apart is its investment in product innovation. More than 50% of the total handle in first-quarter 2025 came from live betting for the first time. This growing engagement reflects the successful integration of acquisitions like SimpleBet and Sports IQ, which enhance real-time wagering and keep users actively engaged. Additionally, DraftKings is s
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DKNG
News
- Jim Cramer on DraftKings: “I Like It Very Much” [Yahoo! Finance]Yahoo! Finance
- DraftKings (NASDAQ:DKNG) had its "outperform" rating reaffirmed by analysts at UBS Group AG.MarketBeat
- DraftKings CEO on entry to prediction markets: We'll be able to compete just fine [CNBC]CNBC
- CoreWeave stock rallies, DraftKings launches prediction market [Yahoo! Finance]Yahoo! Finance
- DraftKings enters prediction markets with CFTC-approved app for real-world events [Yahoo! Finance]Yahoo! Finance
DKNG
Earnings
- 11/6/25 - Beat
DKNG
Sec Filings
- 12/11/25 - Form 4
- 12/11/25 - Form 4
- 12/5/25 - Form 4
- DKNG's page on the SEC website