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-0.000367545713498043 9.18864283745761E-05 0.000505375356059973 0.000367545713498174 -0.00119452356886884 -0.00133235321143064 -0.000367545713498043 -0.000505375356059842
Stock impact report

Is Nike at Risk of Losing Its ‘Superpower' Status? Here's Why One Analyst Thinks It's a Possibility [Yahoo! Finance]

Dick's Sporting Goods Inc (DKS) 
Last dick's sporting goods inc earnings: 3/10 07:30 am Check Earnings Report
US:NYSE Investor Relations: investors.dicks.com
Company Research Source: Yahoo! Finance
UBS softlines analyst Jay Sole raised the question of whether Nike has lost its “superpower” status. More from WWD Nike SB's Retooled Air Force 1 Will Get Its First Wide Release Next Week Michael Jordan's 2000s Air Jordans Are Coming Back for the First Time in 22 Years Kobe Bryant's Upgraded Nike Kobe 5 Protro Is Getting a New Los Angeles Dodgers Colorway “We believe Nike's “superpower” over most of its history has been its ability to be all things to all people,” Sole wrote in a research note, adding that the brand has been admired by all age, gender, race and geographic groups. And while it could sell “billions of dollars worth of lower-priced products and still be recognized as the best, more prestigious, most high-end sport brand in the world,” Sole says that with a “meaningful portion of growth” coming from lower-end channels, the brand may be eroding its reputation as a high-end brand. And that could result in Nike losing its ability to connect with high-income custom Show less Read more
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