Peloton, the fallen fitness unicorn, faces a harsh truth despite its shiny new deal with Hyatt hotels: ‘I don't think they thought [about] what was going to happen post-pandemic' [Fortune]
Dick's Sporting Goods Inc (DKS)
Last dick's sporting goods inc earnings: 3/10 07:30 am
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Analysts say its latest strategies won't help it outrun—or out-bike—its problems. The company announced Wednesday plans to partner with Hyatt to put its equipment in over 800 hotel locations across the U.S., Canada, UK, Germany, Austria, and Australia, with Hyatt reward program members earning points for using the equipment. About half of the locations will have TVs in guests' rooms featuring Peloton's fitness content. The announcement comes the day before Peloton's first quarter earnings report, where the company is expected to post a 3.75% sales loss . Neil Saunders, managing director of GlobalData's retail division, told Fortune the partnership could help increase exposure to Peloton, but it likely won't translate to new sales. The company reported $743.6 million in 2023 sales , down from $792.7 million the year before, but expects to return to revenue growth by June. “The products are very expensive,” Saunders said. “A lot of consumers that want them have already got them, s
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DKS
Earnings
- 3/14/24 - Beat
DKS
Sec Filings
- 5/2/24 - Form ARS
- 5/2/24 - Form DEFA14A
- 5/2/24 - Form DEF
- DKS's page on the SEC website