Dow introduces new polyolefin elastomer-based leather alternative for the automotive market [Yahoo! Finance]
Dow Inc. (DOW)
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Source: Yahoo! Finance
SHANGHAI March 26, 2024 /PRNewswire/ -- Dow (NYSE: DOW) has formulated a breakthrough option of polyolefin elastomers (POE) based artificial leather - a solution to address the automotive industry's need to shift towards increasingly animal-free product alternatives to leather. The POE alternative leather option has been commercialized by HIUV Materials Technology, a China -based partner and qualified by an electric car manufacturer in their auto seatings application. Key benefits of Dow's POE leather option include: An ultra-soft tactility with better color stability, empowering designers with more flexibility on the choice of color, especially light colors. Good aging and low temperature resistance, meeting the strict requirements of the automotive industry. Elimination of hazardous chemicals, plasticizers, and heavy-metals materials. Low volatile organic compounds (VOC) and odor. 25% to 40% lighter weight than PVC leather due to lower density. "With Dow's long-stan
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