Airtory Joins the Viant Partner Ecosystem to Enhance Rich Media Display, Social Display, CTV Advertising and Retail Media with Advanced Creative Technology and Cost Efficiencies
Viant Technology Inc. - common stock (DSP)
Company Research
Source: GlobeNewswire
NEW YORK, Jan. 12, 2026 (GLOBE NEWSWIRE) -- Airtory, a global leader in creative ad technology, today announced a strategic integration with Viant Technology Inc. (NASDAQ: DSP), a leading people-based advertising software company. This partnership enhances how advertisers plan, build, and deliver high-impact campaigns across Rich Media Display, Social Display, Online Video, Connected TV (CTV), Digital Out-of-Home (DOOH) & Retail Media. Through this integration, brands and agencies using the Viant DSP gain seamless access to Airtory’s creative automation and deployment capabilities. This unified workflow moves campaigns from concept to delivery faster, enabling data-driven creative optimization across multiple channels to ensure higher engagement and more efficient media spend. Crucially, the partnership offers these premium creative functionalities at highly competitive price points compared to existing market solutions. “This partnership signifies a major step towards making high
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