Ocean Park Named 2025 ThinkAdvisor Luminaries Award Winner
Ocean Park International ETF (DUKX)
Company Research
Source: Business Wire
Further recognition for differentiated “Duck” marketing campaign ends year on high note LOS ANGELES--(BUSINESS WIRE)--Ocean Park Asset Management is pleased to announce that its “Duck” campaign has been named the winner of the 2025 ThinkAdvisor Luminaries Award for Excellence in Marketing & PR. The recognition honors a simple, memorable symbol that has evolved into a cohesive platform for communicating the firm’s differentiated risk-management philosophy.What began as a playful visual metaphor (when the market corrects you should “duck”) has transformed into a fully realized, multi-channel marketing initiative. This year culminated in the introduction of “Sortino,” the firm’s newly named duck mascot, whose name is a nod to the Sortino ratio, a widely used risk-adjusted measure focused on downside risk. Sortino will continue to anchor the campaign as it expands into 2026.As the market contends with high valuations and economic concerns, Sortino underscores Ocean Park’s disciplined a
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