DoubleVerify: Ad spend still going to what's 'proven to work' [Yahoo! Finance]
DoubleVerify Holdings, Inc. (DV)
US:NYSE Investor Relations:
investors.adtalem.com
Company Research
Source: Yahoo! Finance
To delve deeper into these earnings and the broader digital advertising landscape, DoubleVerify CEO Mark Zagorski joins Market Domination Overtime. Zagorski notes that the online ad market is "in pretty good shape," with areas like connected television and retail media networks contributing to the health of the digital advertising space. Despite the challenges faced in DoubleVerify's first quarter, he observes that "across all the different verticals" of advertising, the company was "relatively healthy." Looking ahead, Zagorski expresses optimism about growth prospects both internationally and domestically, despite a concentration of spending this quarter. He believes this momentum will lead "to a solid year." When asked about the potential impact of shrinking marketing budgets on margins, Zagorski says: "We're seeing ad spend going to places that are proven to work...Advertisers have no problem spending money and spending marketing budgets on stuff that works." For more expert
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News
- DoubleVerify: MFA Impression Volume Increases by 19% Year-Over-Year Fueled By AI Advances [Yahoo! Finance]Yahoo! Finance
- DoubleVerify: MFA Impression Volume Increases by 19% Year-Over-Year Fueled By AI AdvancesBusiness Wire
- DoubleVerify Holdings, Inc. (NYSE: DV) had its "outperform" rating re-affirmed by analysts at Royal Bank of Canada. They now have a $40.00 price target on the stock.MarketBeat
- DoubleVerify Bolsters Media Quality Authentication on Pinterest with Brand Safety and Suitability Measurement [Yahoo! Finance]Yahoo! Finance
- DoubleVerify Bolsters Media Quality Authentication on Pinterest with Brand Safety and Suitability MeasurementBusiness Wire
DV
Earnings
- 5/7/24 - Beat
DV
Sec Filings
- 6/5/24 - Form 4
- 5/28/24 - Form 8-K
- 5/28/24 - Form 4
- DV's page on the SEC website