Your email has been successfully added to our mailing list.

×
-0.000687789799072687 -0.000687789799072687 0 0 -0.00540958268933542 -0.0162287480680062 -0.0104327666151468 -0.0146831530139105
Stock impact report

EDO Launches Engaged Audience Planning, Empowering Brands, Agencies, Networks, and Streamers to Elevate Advanced Audiences and Outcomes-Based Planning for 2025 Upfronts Decisions [Yahoo! F...

DoubleVerify Holdings, Inc. (DV) 
US:NYSE Investor Relations: investors.adtalem.com
Company Research Source: Yahoo! Finance
NEW YORK, April 23, 2025 BUSINESS WIRE EDO , the TV outcomes company, is launching Engaged Audience Planning to help convergent TV marketers optimize media plans for both reach and outcomes within their existing planning solutions. The interoperable offering delivers an automated, scalable way for advertisers to test various investment scenarios and fine-tune their strategies before committing to a final media plan — making it especially valuable for buyers and sellers navigating the uncertainty of cross-platform Upfront negotiations. Powered by vertical AI, EDO uses syndicated data to analyze ad-driven consumer engagement behaviors — such as brand searches and website visits — across all linear and streaming TV, measuring more than 110 trillion cross-platform impressions since 2015. According to one recent case study , a leading TV advertiser that combined these predictive outcomes with audience optimization generated over a 3x greater lift in ad-driven engagement as compared to a Show less Read more
Impact Snapshot
Event Time:
DV
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison Updated
Event Day
Stock performance from the time of news release until the following 4pm ET market close
Last price at news event
Since Event
Multi-day stock performance from the time of the news release
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
LAST
PRICE AT
NEWS EVENT
SINCE EVENT
Multi-day stock performance from the time of the news release
Last Price
VWAP
High:
Max Up
High:
Low:
Max Down
Low:
%
Post news range
%
Price change

Price Change Percentage


S&P 500
(SPX)

%

Volume ratio
%

Volume
Ticks

Avg transaction size

Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Opt-in for DV alerts
Opt-in for
DV alerts

from News Quantified
Opt-in for
DV alerts

from News Quantified