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Stock impact report

Here’s a Crazy And Clever Marketing Idea: Clothes That Actually Fit

Destination XL Group, Inc. (DXLG) 
Last destination xl group, inc. earnings: 8/24 07:00 am Check Earnings Report
US:NASDAQ Investor Relations: investor.destinationxl.com
Company Research Source: GlobeNewswire
CANTON, Mass., May 13, 2024 (GLOBE NEWSWIRE) -- Destination XL Group, Inc. (Nasdaq: DXLG), the largest integrated commerce specialty retailer of Big + Tall men’s clothing and shoes, announced today the launch of a multichannel marketing campaign, developed in collaboration with creative agency Barrett Hofherr and media agency Mediassociates. The campaign, which starts today in a three-market test, further brings to life DXL’s “Wear What You WantSM” mission by highlighting DXL’s commitment to providing clothes that actually fit Big + Tall shoppers. The campaign communicates a straightforward and pragmatic message that resonates with the needs of Big + Tall customers. “We are excited to launch this new campaign and introduce even more Big + Tall men to DXL and everything we have to offer – style, assortment, and most importantly, clothes that truly fit. Barrett Hofherr has shown a deep understanding of our customer and delivered a creative approach that genuinely resonates with the Show less Read more
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