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Stock impact report

Generative AI Is Coming for Video Games. Here's How It Could Change Gaming [CNET News]

Electronic Arts Inc. (EA) 
Last electronic arts inc. earnings: 1/30 04:01 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.ea.com
Company Research Source: CNET News
There's one topic that's stayed on my mind since March's Game Developers Conference: generative AI. 2024's GDC wasn't flooded with announcements that AI is being added to every game the way it has with our phones and computers, but AI definitely made a splash. Enthusiasm for generative AI was uneven. Some developers were excited about its possibilities, while others were concerned over its potential for abuse in an industry with a shattered morale about jobs and careers. AI has been a common theme at GDC presentations of years past, but it was clear this year that generative AI is coming for gaming, and some of the biggest companies are exploring ways to use it. With all new technologies, there's no guarantee it'll stick. Will generative AI flame out like blockchain and NFTs, or will it change the future of gaming? Doubts about the new next big thing In prior years during GDC, Moscone Center was awash in banner advertisements by game companies claiming to use the latest trend Show less Read more
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