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This Sold-Out Oregon Food & Wine Festival Is Heading To NYC —Here’s Why That Matters [Forbes]

Eventbrite, Inc. Class A (EB) 
Last eventbrite, inc. class a earnings: 2/27 04:05 pm Check Earnings Report
Company Research Source: Forbes
Lois Cho built the AAPI Food & Wine Fest from scratch and sold it out 3 years running. The secret isn't in the wine, it's what happens when the invitation is real. ... More AAPI Food & Wine Fest In 2023, Lois Cho — a former nurse practitioner and cofounder of Cho Wines with zero festival experience — sold out a thousand-person food and wine event in Oregon's Dundee Hills in two months. Established Valley events struggled to fill seats, but hers had a waitlist. It sold out again the following year, and then again the year after that. This March, AAPI Food & Wine lands in New York City for the first time. James The lineup includes James Beard winners, master sommeliers, and Willamette Valley winemakers. Yet it has an origin story that points to something deeper: the infrastructure Cho needed didn't exist, so she built it herself. What's drawing people isn't the programming. It's what happens when you stop scrolling and walk into a room where the invitation is real. "Everyth Show less Read more
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