More startups are paying for ChatGPT as generative AI becomes a go-to tool for tech employees like engineers [Business Insider]
Estee Lauder Companies, Inc. (The) (EL)
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Source: Business Insider
More than 65% of Kruze's startup portfolio pays for OpenAI's chatbot, up from 3% at the end of 2022. The bump comes as tech workers, specifically engineers, adopt gen-AI in their daily workflows. Even as plenty of startups remain strapped for cash amid a tough funding environment , more founders than ever are opening their wallets for ChatGPT, according to new data from Kruze Consulting. Kruze, a financial consulting firm that provides accounting services to early-stage, VC-backed companies, says that more than 65% of the 800 startups on it its platform pay for OpenAI's ChapGPT. This is up significantly since December of 2022, when 3% of Kruze's startups paid for the then-newly released chatbot. Healy Jones, who heads up financial strategy at Kruze, explained that he's been tracking OpenAI usage among Kruze's startup client base all the way back to January 2021, well before ChatGPT officially launched and took the tech world by storm. Back then, OpenAI had an API service th
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