Gen Alpha ‘Sephora kids' are dropping serious money on adult skincare. Brands say they should stop but see soaring sales [Fortune]
e.l.f. Beauty, Inc. (ELF)
Last e.l.f. beauty, inc. earnings: 2/5 04:05 pm
Check Earnings Report
US:NYSE Investor Relations:
investor.elfcosmetics.com
Company Research
Source: Fortune
The reason? The serum is too harsh for thousands of the brand's preadolescent fans — the exact demographic that founder Eisenman said has been buying more in the past six months, helping drive Bubble's expansion into 12,000 stores in the US and the UK. In posts on both TikTok and Instagram, the brand told younger kids to avoid its products that exfoliate or treat blemishes. They received more than 40,000 likes. “It's not a common thing for a brand to come and say, ‘You should not use my products,'” Eisenman said. As demand for skin care in the US has surged among teens and tweens, including girls as young as 8 and 9 years old, beauty brands are navigating how to communicate with their new customers. US households with 6- to 12-year-olds spent 27% more on skin care in 2023 versus a year earlier, according to data firm NielsenIQ. Households with 13- to 17-year-olds saw a similar increase. Both significantly outpaced the 13% growth rate across the US. The shift has forced brands t
Show less
Read more
Impact Snapshot
Event Time:
ELF
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
ELF alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
ELF alerts
High impacting e.l.f. Beauty, Inc. news events
Weekly update
A roundup of the hottest topics
ELF
News
- How Priyanka Chopra, Serena Williams, Emma Watson & Ciara Are Breaking Barriers in Business [Yahoo! Finance]Yahoo! Finance
- e.l.f. Beauty, Inc. (NYSE: ELF) had its price target lowered by analysts at Piper Sandler from $228.00 to $216.00. They now have an "overweight" rating on the stock.MarketBeat
- E.l.f. Beauty (ELF) Stock Dips While Market Gains: Key Facts [Yahoo! Finance]Yahoo! Finance
- So Many ‘Dicks' So Few of Everyone Else: e.l.f. Beauty Encourages More Diversity Across U.S. Corporate Boards [Yahoo! Finance]Yahoo! Finance
- So Many ‘Dicks’ So Few of Everyone Else: e.l.f. Beauty Encourages More Diversity Across U.S. Corporate BoardsBusiness Wire
ELF
Earnings
- 2/6/24 - Beat
ELF
Sec Filings
- 5/8/24 - Form 4
- 5/6/24 - Form 144
- 4/29/24 - Form 4/A
- ELF's page on the SEC website