Best Idea: Attract New Clients With Free Financial Plans [Forbes]
Eastman Chemical Company (EMN)
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Source: Forbes
Finding new clients is never an easy task for financial advisors. Most rely on referrals, but what is the best way to get a client to make a recommendation?Alexandra FrazierThe Frazier GroupOffer free financial plans and then ask those lucky recipients for referrals, recommends Merrill Lynch Financial Alexandra D. Frazier, 33.Alexandra Frazier, winner of the Forbes-SHOOK Best Idea Competition, said the strategy helps families plan for their future whether they become clients or not. The Frazier Group, a team Alexandra manages with her mother, Rebecca Loyd-Frazier, 53, sees 25 to 40 clients per week and serves 550 households. The Frazier team manages about $550 million in assets.“We average about 40-50 new households per year,” Alexandra Frazier said. The idea has generated at least 20 of those 50 new clients each of past several years, she added.“Once clients see the financial plan, they are very appreciative,” Alexandra Frazier said. “I always say the highest compliment you can pay
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News
- Eastman Chemical (EMN) Reports Q1 Earnings: What Key Metrics Have to Say [Yahoo! Finance]Yahoo! Finance
- Eastman Chemical beats estimates as destocking trends abate, affirms FY profit outlook [Yahoo! Finance]Yahoo! Finance
- Eastman Announces First-Quarter 2024 Financial ResultsBusiness Wire
- Morning Bid: Meta plunges, mega mining merger revealed [Yahoo! Finance]Yahoo! Finance
- Morning Bid: Meta plunges, mega mining merger revealed [Reuters]Reuters
EMN
Earnings
- 4/25/24 - Beat
EMN
Sec Filings
- 4/25/24 - Form 8-K
- 4/9/24 - Form 4
- 4/9/24 - Form 4
- EMN's page on the SEC website