Florentia Village Collaborates with Chinese Paper-Cutting Artist Qiu Jia for Year of the Dragon [Yahoo! Finance]
ESSILOR LXTTCA UNSP/ADR (ESLOY)
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Source: Yahoo! Finance
SHANGHAI March 12, 2024 /PRNewswire/ -- This Chinese New Year, Florentia Village collaborated with Chinese paper-cutting artist Qiu Jia to create an exclusive art piece inspired by the Year of the Dragon. The artwork marked the launch of "A 'Meaningful' New Year" themed campaign, Florentia Village's Lunar New Year celebration at its six locations across Beijing Shanghai Guangzhou Wuhan Chengdu and Chongqing . Exquisite paper-cut-themed installations and festive decorations blended timeless Chinese artistic tradition with classic Italian style for a very special Chinese New Year atmosphere that attracted enthusiastic visitors to come and experience it. During this period, Florentia Village demonstrated outstanding overall performance, with significant increases in both sales and footfall, achieving double-digit year-on-year growth and showcasing strong momentum. As a prize of traditional Chinese culture, paper-cutting holds immense historical and cultural value. It symbolizes people
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