AI slop recipes are taking over the internet — and Thanksgiving dinner [Fortune]
Etsy, Inc. (ETSY)
Last etsy, inc. earnings: 2/26 04:05 pm
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Source: Fortune
The Easy Peasy Foodie creator can predict when US readers begin searching for her stress-free turkey instructions, or when her Christmas cake will start its annual climb up Google search results. Recommended Video This year, those familiar patterns are breaking. Instead of sending home cooks to her decade-old, well-tested recipes, Google increasingly inserts AI-generated summaries stitched together from bits of her work and others' that often get the basics wrong. An AI-assembled version of Gargano's Christmas cake, for instance, would have people cooking a 6-inch cake for 3 to 4 hours at 320°F (160°C). “You'd end up with charcoal!” she said. Meanwhile, traffic to her turkey recipe is already down 40% year over year. Recipe bloggers like Gargano said it's the first holiday season where consumers are starting to trust AI answers in search and chatbots, as well as recipe content remixed by AI, which can be hard to distinguish from the real thing. That's not just bad for business
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ETSY
News
- Etsy (NYSE:ETSY) was upgraded by analysts at BNP Paribas to a "hold" rating.MarketBeat
- Etsy (NASDAQ:ETSY) is now covered by analysts at BNP Paribas Exane. They set a "neutral" rating on the stock.MarketBeat
- Etsy (NASDAQ:ETSY) is now covered by analysts at BNP Paribas. They set a "neutral" rating on the stock.MarketBeat
- Etsy (NYSE:ETSY) had its "hold (c)" rating reaffirmed by analysts at <a style="font-weight:bold" href="https://weissratings.com/">Weiss Ratings</a>.MarketBeat
- Perplexity AI announces free product to streamline online shopping [CNBC]CNBC
ETSY
Earnings
- 10/30/25 - Beat
ETSY
Sec Filings
- 12/3/25 - Form 4
- 12/3/25 - Form 4
- 12/1/25 - Form 144
- ETSY's page on the SEC website