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Stock impact report

Ford CEO Says the Company Is Done Trying to Build a Car for Everyone [Yahoo! Finance]

Ford Motor Company (F) 
Last ford motor company earnings: 4/28 04:09 pm Check Earnings Report
US:NYSE Investor Relations: shareholder.ford.com
Company Research Source: Yahoo! Finance
that CEO Jim Farley has openly stated that Ford will not try to make cars for everyone. Instead of pursuing a broad strategy that caters to all segments of the market, the company under Farley's leadership is narrowing its focus to areas of strength like trucks, commercial vehicles and select electrified models, even if it means retreating from certain all-electric ambitions. Farley's comments reflect a broader strategic pivot away from the aggressive electric vehicle push that Ford once championed. Earlier this year, Ford had touted the F-150 Lightning electric pickup as a centerpiece for its battery-electric future. That plan has since been upended, with production of the all-electric Lightning ending in 2025 . This decision accompanies a massive $19.5 billion charge tied to restructuring its EV business, primarily Model e, the division responsible for electric vehicles. This writedown underscores real financial pain from years of heavy investment without corresponding profits. Show less Read more
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