Ford Just Took a $19.5 Billion Hit — And It Changes What You'll Be Able to Buy [Yahoo! Finance]
Ford Motor Company (F)
Last ford motor company earnings: 4/28 04:09 pm
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Source: Yahoo! Finance
If you think that does not the car market, you simply must think again. Ford says it's “following customers” and re-investing in what sells—trucks, hybrids, affordable EVs, and even battery energy storage. In other words: fewer expensive, low-volume EV gambles; more stuff that moves off lots without requiring heroic incentives. Photo by Nadine E on Unsplash That “following customers” line sounds like PR, but the consequences are real. When an automaker decides it can't brute-force EV demand with expensive product and expensive incentives, it typically shifts money toward the stuff people already buy without a pep talk. In Ford's case, that usually means trucks, mainstream crossovers, and drivetrains that deliver an immediate, everyday win—hybrids—without asking you to rebuild your life around charging. Here's the part most buyers miss: a charge like this is an accounting admission that certain bets won't pay off the way the company expected. You don't need to care about the sp
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F
News
- Ford Motor (NYSE:F) had its price target raised by analysts at Evercore ISI from $12.00 to $14.00. They now have an "in-line" rating on the stock.MarketBeat
- Experts warn major blow to US industry may cede critical race to China: 'It's really sinking in that the US … can't catch up' [Yahoo! Finance]Yahoo! Finance
- Ford faces nearly $20 billion in losses after pulling plug on iconic vehicle: 'The American consumer is speaking clearly' [Yahoo! Finance]Yahoo! Finance
- 1 Top Stock to Buy Instead of Ford in 2026 [Yahoo! Finance]Yahoo! Finance
- Does Ford's Alarming $19.5 Billion Charge Make It a Sell? [Yahoo! Finance]Yahoo! Finance
F
Earnings
- 10/23/25 - Beat
F
Sec Filings
- 12/15/25 - Form 8-K
- 12/12/25 - Form 8-K
- 12/3/25 - Form 4
- F's page on the SEC website