10 Smart Strategies To Convert Web Traffic Into Sales [Forbes]
Meta Platforms, Inc. - Class A (FB)
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Source: Forbes
A great digital marketing strategy can drive potential customers to your website. But high traffic doesn't always translate into revenue.Once you get people on your site, you need to ensure they have a reason to follow through on their purchase. To help you do this, we asked members ofYoung Entrepreneur Councilhow they optimize and convert web traffic into real dollars. Their best tips and insights are below.Young Entrepreneur Council members offer strategies on how leaders can make the most of high web traffic.Photos courtesy of the individual members.1. Build An Email ListOnce you have the traffic on your website, you want to be able to continually communicate with potential customers and move them down the sales funnel. The best strategy is to have a solid email marketing plan. To get people to opt-in to our email list, we create a highly desirable lead magnet that solves a problem your target audience is likely to have. Once you have their email address, put them through a welcome
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