The Future Of Data: Yours, Mine, And Theirs [Forbes]
Meta Platforms, Inc. - Class A (FB)
Last meta platforms, inc. - class a earnings: 4/29 04:05 pm
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Source: Forbes
The Future Of Data: Yours, Mine, And Theirs Getty Until recent history, there have been two types of internet companies: Those with the eyeballs, and those tracking the eyeballs. Sometimes you get the behemoths that do both, such as Facebook, Google and LinkedIn. (Full disclosure: Facebook and Google are customers of LeadGenius.) They are able to do this because they created products that offer us value, entertainment and an escape from our everyday lives. While you were chatting with your friends and following your favorite bands and falling into deep holes on YouTube, the same companies vying for your eyeballs began to track your every move, connecting the dots between them to build comprehensive data models like the social graph. The social graph isn't just for Facebook, and it isn't just to show how people are connected to one another. It's really about how consumers interact with each other, in a group and with brands. It's one of the largest anthropology studies, and I'm sure we
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