Snap shares soar 27% as company beats on earnings, shows strong revenue growth [MSNBC.com]
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Source: MSNBC.com
Snapfirst-quarter resultsHere's how the company did: per share:Revenue for Snap's first quarter increased 21% from $989 million in the same period last year. The company is growing at an accelerated clip, after it had previously reported six straight quarters of single-digit growth or sales declines.Snap has been working to rebuild its advertising business after the digital ad market stumbled in 2022, and it's starting to pay off. In its investor letter, Snap said revenue growth was primarily driven by improvements in the company's advertising platform, as well as demand for its direct-response advertising solutions.Advertising revenue came in at $1.11 billion in the first quarter. Snap's "Other Revenue" category, which is primarily driven by Snapchat+ subscribers, reached $87 million, an increase of 194% year over year. Snap reported more than 9 million Snapchat+ subscribers for the period.Adjusted EBITDA for the first quarter was $46 million, far surpassing the $68 million loss expe
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