Consumers cash in on gift cards and loyalty programmes [Yahoo! Finance]
Fiserv, Inc. (FI)
Last fiserv, inc. earnings: 2/25 07:00 am
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Source: Yahoo! Finance
particular, there is a rising trend towards the integration of loyalty and gift card programmes. Fiserv says the trend continues to rise with 74% of consumers taking advantage of gift card loyalty incentives in the past year. And some 71% downloaded a merchant app to manage rewards, gift cards and more. Carat from Fiserv Q2 2024 Gift Card Gauge key takeaways Consumers are adopting merchant apps for convenience and savings Of the many benefits merchant apps offer, 69% of consumers say their favourite benefit is the opportunity for increased savings. Similarly, 62% of consumers download merchant apps because they provide more opportunities to earn rewards. Digital wallets are a popular way to store gift cards digitally. 60% of consumers say these wallets make gift cards easier to use, 55% say they provide more convenience and 44% say they enhance security Consumers are hungry for gift card incentives With inflation impacting consumer spending, many shoppers are prioritising in
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FI
Earnings
- 4/23/24 - Beat
FI
Sec Filings
- 5/17/24 - Form 4
- 5/17/24 - Form 4
- 5/17/24 - Form 4
- FI's page on the SEC website