Forrester Announces 2024 B2B Return On Integration Honorees And Program Of The Year Award Winners For North America
Forrester Research, Inc. (FORR)
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Source: Business Wire
At B2B Summit North America, the leading event for B2B marketing, sales, and product leaders, award recipients will share how cross-functional alignment is fueling their company’s growth CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) will recognize Verizon Business, DDI, and ADP as the 2024 recipients of its B2B Return On Integration (ROI) Honors at B2B Summit North America, taking place May 5–8, 2024, in Austin, Texas. These organizations will be recognized for delivering impactful customer experiences (CX) and driving company performance through cross-functional alignment across marketing, sales, and product. Forrester will also honor this year’s B2B Program Of The Year (POY) Award winners for implementing customer-focused strategies within specific marketing, sales, and product functions.B2B Summit North America is the leading event for B2B marketing, sales, and product leaders to explore new research, frameworks, and best practices to build their growth agenda and
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