Forrester Evolves Its Global Events Portfolio In Response To How Business Leaders Want To Learn, Connect, And Engage Today
Forrester Research, Inc. (FORR)
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Source: Business Wire
Updated portfolio is designed to foster more peer networking and hands-on learning to help leaders turn ideas into action fast CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced a strategic update to its global events portfolio, reinforcing the company’s continued commitment to delivering greater value, relevance, and flexibility to its event attendees. Building on its flagship Summits, the firm is introducing shorter, more intimate one- to one-and-a-half-day Forums that emphasize deeper engagement, more curated programming, and formats aligned with how leaders want to participate at events today.Intentionally sized to foster meaningful connections with customers, prospects, and sponsors, the updated portfolio gives leaders more opportunities to gain actionable insights, validate decisions, and leave with a clear path to measurable business impact.“We heard our event attendees loud and clear that more content isn’t the answer — relevance is,” said Tavar Jam
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