Will Gap's new loyalty program meet the moment? [Yahoo! Finance]
Gap, Inc. (The) (GAP)
US:NYSE Investor Relations:
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Source: Yahoo! Finance
This story was originally published on Retail Dive . To receive daily news and insights, subscribe to our free daily Retail Dive newsletter Gap Inc. on Tuesday unveiled a loyalty program that brings not only simplicity and a new identity, but also opportunities for meaningful connections to its customers. The update, “Encore,” applies to all the apparel company's brands and arrives at a time when it is working on improvements across its portfolio. That includes a crusade to regain cultural cachet , especially at its once-iconic namesake. “Fashion is entertainment, and today's customers aren't just buying apparel, they're buying into brands that shape culture and tell compelling stories," Gap Inc. CEO Richard Dickson said in a statement. "Encore connects our brands and partnerships in new ways to meet that demand and change how customers engage with our brands. By bringing fashion, entertainment and access together, we are building momentum, deepening relationships and creating
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GAP
News
- Gap Inc. Announces 6 Percent Increase to First Quarter Dividend [Yahoo! Finance]Yahoo! Finance
- Gap Inc. Announces 6 Percent Increase to First Quarter DividendPR Newswire
- Gap Inc. Remakes Its Loyalty Program [Yahoo! Finance]Yahoo! Finance
- GAP INC. LAUNCHES ENCORE, A NEW AND MORE REWARDING LOYALTY EXPERIENCE FOR LOVERS OF FASHION & ENTERTAINMENT [Yahoo! Finance]Yahoo! Finance
- GAP INC. LAUNCHES ENCORE, A NEW AND MORE REWARDING LOYALTY EXPERIENCE FOR LOVERS OF FASHION & ENTERTAINMENTPR Newswire
GAP
Earnings
- 11/20/25 - Beat
GAP
Sec Filings
- 1/23/26 - Form 4
- 1/9/26 - Form 4
- 12/18/25 - Form 4
- GAP's page on the SEC website