GTG to launch U.S. Customer Digital Media Sales Campaign
Genetic Technologies Ltd - American Depositary Shares (GENE)
US:NASDAQ Investor Relations:
gtgcorporate.com/investor-centre
Company Research
Source: GlobeNewswire
MELBOURNE, Australia, Feb. 28, 2024 (GLOBE NEWSWIRE) -- Genetic Technologies Limited (NASDAQ: GENE, “Company”, “GTG”), is pleased to announce the launch of a wide-reaching customer – targeted digital advertising campaign in the United States. This comprehensive program will drive Consumer Initiated Testing (CIT) for the company’s geneType Risk Assessment Tests. The campaign will commence end of March 2024 and will scale up throughout the remainder of the year. The U.S. wellness testing market is projected to reach $4.9 billion by 2032 from $878.9 million in 2022 with an annual growth rate of 18.86%1. GTG’s strategy ensures that the company’s geneType Risk Assessment test portfolio will be able to access this segment of this rapidly growing market in the U.S.2 The initiative is being led by Dr. Malcolm Bohm, who has recently been appointed strategic advisor. Dr Bohm, who is based in Southern California, has deep experience in customer marketing in the pharmaceuticals, diagnostic
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GENE
News
- Appendix 4C & Quarterly Business Update – March 2024GlobeNewswire
- Genetic Technologies Announces Closing of US$2 Million Registered Direct OfferingGlobeNewswire
- Genetic Technologies stock tumbles on direct offering pricing [Seeking Alpha]Seeking Alpha
- Genetic Technologies Announces $2 Million Registered Direct Offering [Yahoo! Finance]Yahoo! Finance
- Genetic Technologies Announces $2 Million Registered Direct OfferingGlobeNewswire
GENE
Sec Filings
- 4/30/24 - Form 6-K
- 4/23/24 - Form 6-K
- 4/23/24 - Form 6-K
- GENE's page on the SEC website