GHOST® Turns Iconic Cereals into Protein Gains with New Cereal Milk® Launch [Yahoo! Finance]
General Mills, Inc. (GIS)
Last general mills, inc. earnings: 3/18 07:00 am
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Source: Yahoo! Finance
CHICAGO March 12, 2026 /PRNewswire/ -- GHOST ® , the lifestyle sports nutrition brand known for its authentic collaborations and fully transparent formulas, is expanding its award-winning GHOST ® WHEY lineup with three new Cereal Milk ® flavor extensions inspired by some of the most iconic cereals of all time. Introducing for the first time: GHOST ® WHEY x COCOA PUFFS™ "CEREAL MILK ® GHOST ® WHEY x LUCKY CHARMS™ "CEREAL MILK ® GHOST ® WHEY x TRIX™ "CEREAL MILK ® This launch represents the next evolution of GHOST ® 's partnership with General Mills, building on the success of its cereal-inspired collaborations and expanding them into the brand's iconic WHEY platform. "The very first GHOST ® WHEY flavors we launched in 2016 were Cereal Milk ® 's and I'm so excited to authentically expand on this important part of GHOST lore with General Mills," said Dan Lourenço, Co-Founder and CEO of GHOST ® GHOST has always aimed to pair great efficacy with nostalgic flavors and I think p
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GIS
Earnings
- 12/17/25 - Beat
GIS
Sec Filings
- 2/24/26 - Form 4
- 2/24/26 - Form 4
- 2/24/26 - Form 4
- GIS's page on the SEC website