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Stock impact report

Millennials & Gen-Z Report Social Media as Top Channel for Discovering International Brands - Global-e Survey Finds

Global-E Online Ltd. - ordinary shares (GLBE) 
Company Research Source: PR Newswire
The power of direct-to-consumer (D2C) retail is on the rise, with 58% of respondents preferring to purchase directly from a brand's websitePETAH-TIKVA, Israel, Nov. 22, 2022 /PRNewswire/ -- Global-e Online Ltd. (Nasdaq: GLBE), the global leader of direct-to-consumer (D2C) cross border e-Commerce enablement, today released the findings of its seminal Cross-Border e-Commerce Shopper Survey- a Dive into Consumer Behavior and Preferences. The survey, commissioned by Global-e, and carried out by Censuswide, was comprised of 9,000 consumers across nine different markets who, in the last year, have made a purchase online from a retailer based outside of their country.The results speak to the remarkable rise of D2C e-commerce, particularly for consumers buying across borders. When asked their preferred platform for buying a branded product, over half of respondents (58%) said they prefer buying directly from a brand's website, beating out marketplaces (40%) and local resellers (35%). When sho Show less Read more
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