The Rundown On Black Hat SEO Techniques And Why You Should Avoid Them [Forbes]
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Source: Forbes
Photo:GettyThere’s a lot of competition these days for coveted real estate on the first Google search engine results page. With Google receivingtrillions of searches every yearAs the founder of an online gold and precious metals broker, I’ve had to refine our marketing strategy over the years to avoid techniques that Google considers exploitative of its search engine guidelines. Below, I’ve put together a list of some of the hard lessons I’ve learned in the decade since I created Regal Assets when it comes to “black hat” SEO and how not to get flagged for Google penalties that can negatively impact your search rankings.What is black hat SEO?Google’sWebmaster GuidelinesIf Google detects that your website is using black hat SEO, they may issue a penalty. Receiving a penalty from Google will trigger an update to its PageRank algorithm such that your website’s ranking performance will be downgraded or, in worst-case scenarios, entirely delisted by the search engine.Unsure whether you’re v
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